Defining the Essential Question

1.) What is the best way to sell music merchandise?2.) best - most effective 
sell - profit from the merchandise 
music merchandise - cd's, stickers, clothing
3.) creating advertisements that pertain to the demographics they're trying to reach, creating the right designs and music
4.) articles that i've read

Essential Question

What is the best way to sell music merchandise?

a) This is an open-ended question because there are more than one answers. The word "best" shows that there are a few ways to answer this.

b) You can argue what the best way to sell music merchandise.

c) I'd have to learn the different ways of selling the merchandise and which way was most effective.